Generation Jean - Columbia Wash
This ain't your ordinary denim. This is denim made like the good ol' days, back when music was life, everything had style and stuff was made to last.
Modern stretch denim has less longevity than a one night stand, it's the iphone of fashion - thin, flimsy and headed for landfill in no time. If you want short lived, instant satisfaction - this ain't it.
When we set out to create denim for GB, we decided it had to be the shiz nizzle, the OG stuff. We wanted multi generational denim. No thin, cheap ass, modern twill denim was going to do the job.
Ever wondered why so many of your favourite vintage jeans still fit like a glove over 50 years later when the stuff you buy today is worthless after 2? So did we, and after a bit of investigation we came across Broken Twill Denim - it's what all your favourite Wranglers from the 1970's are made from, and it's rare as hens teeth in todays market.
Broken Twill is a unique weave that allows for movement in both directions, so after only a day or two it literally moulds to your body and stays that way. It gets softer and fits better with every single wash and wear... no joke. This stuff is tougher than a Texas cowboy, treat it just as bad and it'll still last you two generations...
The Generation Jean features;
-
100% cotton, mid weight, premium quality Broken Twill denim.
- The perfect mid/dark blue wash.
- Off-set double shank button detail for that authentic 70's design element.
- Sleek inset rear welt style pockets.
- Comfy fit waist with wide flared leg. Fitted through the seat and upper thighs.
- High waisted with zip front and metal shank button closure.
- Designed to be broken in over 1-2 wears, for a fit thats unique to your own body.
- Pair with 'Magic Happens Vest ~ Columbia Wash'.
***Fit: Current stock is fitting true to our usual size.
Fit like a glove - For best fit, aim for a slightly snug fit (your usual size). The magic aspect of the Broken Twill weave, is that after only a few wears it's designed to give slightly around your high tension areas (hips and bum), which allows the jeans to literally mould to fit your body and will leave you feeling like the jeans were tailored for you specifically. You're welcome.
XS= Au 6-8
S = Au 8-10
M = Au 10-12
L = Au 12-14
XL = Au 14-16
XXL = Au 16-18
Garment measurements taken lying flat: (please allow 1-2cm margin difference, sewing is still a human process).
XS = Waist 33.5cm, Hip 44.5cm, Rise 28.8cm, Inseam 78.8cm, Flare 34.3cm.
S = Waist 35.5cm, Hip 46.5cm, Rise 29.5cm, Inseam 79cm, Flare 35cm.
M = Waist 38cm, Hip 49cm, Rise 30.3cm, Inseam 79.3cm, Flare 35.9cm.
L = Waist 40.5cm, Hip 51.5cm, Rise 31.1cm, Inseam 79.6cm, Flare 36.8cm.
XL = Waist 43.5cm, Hip 54.5cm, Rise 32.1cm, Inseam 79.9cm, Flare 37.8cm.
XXL = Waist 46.5cm, Hip 57.5cm, Rise 33.1cm, Inseam 80.2cm, Flare 38.8cm.
This ain't your ordinary denim. This is denim made like the good ol' days, back when music was life, everything had style and stuff was made to last.
Modern stretch denim has less longevity than a one night stand, it's the iphone of fashion - thin, flimsy and headed for landfill in no time. If you want short lived, instant satisfaction - this ain't it.
When we set out to create denim for GB, we decided it had to be the shiz nizzle, the OG stuff. We wanted multi generational denim. No thin, cheap ass, modern twill denim was going to do the job.
Ever wondered why so many of your favourite vintage jeans still fit like a glove over 50 years later when the stuff you buy today is worthless after 2? So did we, and after a bit of investigation we came across Broken Twill Denim - it's what all your favourite Wranglers from the 1970's are made from, and it's rare as hens teeth in todays market.
Broken Twill is a unique weave that allows for movement in both directions, so after only a day or two it literally moulds to your body and stays that way. It gets softer and fits better with every single wash and wear... no joke. This stuff is tougher than a Texas cowboy, treat it just as bad and it'll still last you two generations...
The Generation Jean features;
-
100% cotton, mid weight, premium quality Broken Twill denim.
- The perfect mid/dark blue wash.
- Off-set double shank button detail for that authentic 70's design element.
- Sleek inset rear welt style pockets.
- Comfy fit waist with wide flared leg. Fitted through the seat and upper thighs.
- High waisted with zip front and metal shank button closure.
- Designed to be broken in over 1-2 wears, for a fit thats unique to your own body.
- Pair with 'Magic Happens Vest ~ Columbia Wash'.
***Fit: Current stock is fitting true to our usual size.
Fit like a glove - For best fit, aim for a slightly snug fit (your usual size). The magic aspect of the Broken Twill weave, is that after only a few wears it's designed to give slightly around your high tension areas (hips and bum), which allows the jeans to literally mould to fit your body and will leave you feeling like the jeans were tailored for you specifically. You're welcome.
XS= Au 6-8
S = Au 8-10
M = Au 10-12
L = Au 12-14
XL = Au 14-16
XXL = Au 16-18
Garment measurements taken lying flat: (please allow 1-2cm margin difference, sewing is still a human process).
XS = Waist 33.5cm, Hip 44.5cm, Rise 28.8cm, Inseam 78.8cm, Flare 34.3cm.
S = Waist 35.5cm, Hip 46.5cm, Rise 29.5cm, Inseam 79cm, Flare 35cm.
M = Waist 38cm, Hip 49cm, Rise 30.3cm, Inseam 79.3cm, Flare 35.9cm.
L = Waist 40.5cm, Hip 51.5cm, Rise 31.1cm, Inseam 79.6cm, Flare 36.8cm.
XL = Waist 43.5cm, Hip 54.5cm, Rise 32.1cm, Inseam 79.9cm, Flare 37.8cm.
XXL = Waist 46.5cm, Hip 57.5cm, Rise 33.1cm, Inseam 80.2cm, Flare 38.8cm.
Generation Jean - Columbia Wash
This ain't your ordinary denim. This is denim made like the good ol' days, back when music was life, everything had style and stuff was made to last.
Modern stretch denim has less longevity than a one night stand, it's the iphone of fashion - thin, flimsy and headed for landfill in no time. If you want short lived, instant satisfaction - this ain't it.
When we set out to create denim for GB, we decided it had to be the shiz nizzle, the OG stuff. We wanted multi generational denim. No thin, cheap ass, modern twill denim was going to do the job.
Ever wondered why so many of your favourite vintage jeans still fit like a glove over 50 years later when the stuff you buy today is worthless after 2? So did we, and after a bit of investigation we came across Broken Twill Denim - it's what all your favourite Wranglers from the 1970's are made from, and it's rare as hens teeth in todays market.
Broken Twill is a unique weave that allows for movement in both directions, so after only a day or two it literally moulds to your body and stays that way. It gets softer and fits better with every single wash and wear... no joke. This stuff is tougher than a Texas cowboy, treat it just as bad and it'll still last you two generations...
The Generation Jean features;
-
100% cotton, mid weight, premium quality Broken Twill denim.
- The perfect mid/dark blue wash.
- Off-set double shank button detail for that authentic 70's design element.
- Sleek inset rear welt style pockets.
- Comfy fit waist with wide flared leg. Fitted through the seat and upper thighs.
- High waisted with zip front and metal shank button closure.
- Designed to be broken in over 1-2 wears, for a fit thats unique to your own body.
- Pair with 'Magic Happens Vest ~ Columbia Wash'.
***Fit: Current stock is fitting true to our usual size.
Fit like a glove - For best fit, aim for a slightly snug fit (your usual size). The magic aspect of the Broken Twill weave, is that after only a few wears it's designed to give slightly around your high tension areas (hips and bum), which allows the jeans to literally mould to fit your body and will leave you feeling like the jeans were tailored for you specifically. You're welcome.
XS= Au 6-8
S = Au 8-10
M = Au 10-12
L = Au 12-14
XL = Au 14-16
XXL = Au 16-18
Garment measurements taken lying flat: (please allow 1-2cm margin difference, sewing is still a human process).
XS = Waist 33.5cm, Hip 44.5cm, Rise 28.8cm, Inseam 78.8cm, Flare 34.3cm.
S = Waist 35.5cm, Hip 46.5cm, Rise 29.5cm, Inseam 79cm, Flare 35cm.
M = Waist 38cm, Hip 49cm, Rise 30.3cm, Inseam 79.3cm, Flare 35.9cm.
L = Waist 40.5cm, Hip 51.5cm, Rise 31.1cm, Inseam 79.6cm, Flare 36.8cm.
XL = Waist 43.5cm, Hip 54.5cm, Rise 32.1cm, Inseam 79.9cm, Flare 37.8cm.
XXL = Waist 46.5cm, Hip 57.5cm, Rise 33.1cm, Inseam 80.2cm, Flare 38.8cm.
This ain't your ordinary denim. This is denim made like the good ol' days, back when music was life, everything had style and stuff was made to last.
Modern stretch denim has less longevity than a one night stand, it's the iphone of fashion - thin, flimsy and headed for landfill in no time. If you want short lived, instant satisfaction - this ain't it.
When we set out to create denim for GB, we decided it had to be the shiz nizzle, the OG stuff. We wanted multi generational denim. No thin, cheap ass, modern twill denim was going to do the job.
Ever wondered why so many of your favourite vintage jeans still fit like a glove over 50 years later when the stuff you buy today is worthless after 2? So did we, and after a bit of investigation we came across Broken Twill Denim - it's what all your favourite Wranglers from the 1970's are made from, and it's rare as hens teeth in todays market.
Broken Twill is a unique weave that allows for movement in both directions, so after only a day or two it literally moulds to your body and stays that way. It gets softer and fits better with every single wash and wear... no joke. This stuff is tougher than a Texas cowboy, treat it just as bad and it'll still last you two generations...
The Generation Jean features;
-
100% cotton, mid weight, premium quality Broken Twill denim.
- The perfect mid/dark blue wash.
- Off-set double shank button detail for that authentic 70's design element.
- Sleek inset rear welt style pockets.
- Comfy fit waist with wide flared leg. Fitted through the seat and upper thighs.
- High waisted with zip front and metal shank button closure.
- Designed to be broken in over 1-2 wears, for a fit thats unique to your own body.
- Pair with 'Magic Happens Vest ~ Columbia Wash'.
***Fit: Current stock is fitting true to our usual size.
Fit like a glove - For best fit, aim for a slightly snug fit (your usual size). The magic aspect of the Broken Twill weave, is that after only a few wears it's designed to give slightly around your high tension areas (hips and bum), which allows the jeans to literally mould to fit your body and will leave you feeling like the jeans were tailored for you specifically. You're welcome.
XS= Au 6-8
S = Au 8-10
M = Au 10-12
L = Au 12-14
XL = Au 14-16
XXL = Au 16-18
Garment measurements taken lying flat: (please allow 1-2cm margin difference, sewing is still a human process).
XS = Waist 33.5cm, Hip 44.5cm, Rise 28.8cm, Inseam 78.8cm, Flare 34.3cm.
S = Waist 35.5cm, Hip 46.5cm, Rise 29.5cm, Inseam 79cm, Flare 35cm.
M = Waist 38cm, Hip 49cm, Rise 30.3cm, Inseam 79.3cm, Flare 35.9cm.
L = Waist 40.5cm, Hip 51.5cm, Rise 31.1cm, Inseam 79.6cm, Flare 36.8cm.
XL = Waist 43.5cm, Hip 54.5cm, Rise 32.1cm, Inseam 79.9cm, Flare 37.8cm.
XXL = Waist 46.5cm, Hip 57.5cm, Rise 33.1cm, Inseam 80.2cm, Flare 38.8cm.